李寧 (2331)
新財富的分析文章, 值得參考
李寧產品的價錢唔平, 款式比人的感覺係抄nike...
數據顯示李寧的增張, 並非得益於核心兢爭力, 只係受惠於行業的自然增張, 增幅亦小於對手
我個人認為, 李寧唔應該跟nike及addidas 正面兢爭, 尤其係藍球, 足球......
應該集中資源, 推廣中國的強項運動, 例如....即乒乓球, 排球, 羽毛球, 泳衣等等.....
再染指相關運動設設備的市場
現價PE 超高, 就算預期08年的PE, 亦高達40倍
平價的奧運選擇:
飛達(1100)
新澤(1223) - 剛取得speedo 全國分銷權
貴未必代表冇錢賺, 平亦唔代表一定有錢賺, 最緊要知道自己買緊乜, 做緊乜....
2 comments:
wing hing, 1100 hasn't demonstrated much success beyond making OEM caps. it previous ventures in a US design/marketing firm and sanrio shops didn't yield good results and this makes me hesitant of management quality. it does have speculative value. did you see something else in 1100?
1223 is more reliable under the guidiance of YY.
only based on speculative value, otherwise, it will become my core investment.
1223 has much cash on hand, maybe will have some new projects in future.
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